Experience and Independence that Drives Results. We're obsessed with a brand’s customer journey and their digital footprint. We help businesses better understand their customers through data and use media to unlock growth.
At ADMATIC, we believe great marketing bridges brand and performance, not by choosing one over the other, but by engineering both together with purpose, precision and insight. We're a data-driven, independent media agency rooted in strategic thinking, real human experience, and an obsession with turning intelligence into measurable commercial outcomes.
ADMATIC was founded on a simple principle: help brands unlock sustainable growth by unifying data, audience insight and performance media across the full customer journey. With deep experience in programmatic advertising, paid growth, analytics and strategic optimisation, our team connects brands to the people that matter, with clarity and purpose.
Michael Ungerboeck - Founder & CEO: A visionary leader and strategist with a passion for data-informed marketing that drives real results. Michael champions long-term value, customer understanding, and performance that compounds over time.
Rod Russell - Managing Director, New Zealand: With deep regional expertise, Rod leads our NZ market operations, amplifying local relevance with global best practice.
Jana Mehrtens - Head of Strategy & Planning: Guiding business outcomes with strategic foresight, Jana helps brands map opportunity to performance through insight-led planning.
Jerome Velasquez - Head of Product & Technology: Responsible for innovation and technical excellence, Jerome ensures our solutions leverage the latest in data, automation and performance tech.
Unlike many agencies that rely on outsourcing, we're a fully integrated in-house team from planners and analysts to campaign specialists and tech experts. Every ADMATICian is committed to continuous learning, collaboration and a relentless focus on your success. We invest in talent, autonomy and innovation because your business outcomes matter.
Across search, social, programmatic, analytics and optimisation, we build media strategies that speak to real people with real impact, transforming channel performance into tangible business growth. Whether it's improving visibility locally or scaling globally, our work is anchored in measurable results and ROI.